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Wednesday, December 3, 2014
LV.6 literature review - Research Methodology
Literature review
Hooi Kah Suit
Title: Research on
methodology analysing Facebook page
The One Academy of
Communication Design
This
literature review examined the research of different methodology in analysing
the Facebook page. The resulting two different researchers from different
sources attempt to demonstrate two different studies have been carried out
investigating the particular Facebook community. The purpose of this paper is
to determine and outlined the way of analysing. This topic is important because
it helps the author to identify the methodology in her research project.
Based
on the researches, the author understands that have to set a period of time to
investigate and one criterion for inclusion when doing a report paper.
According
to McCorkindale’s study, he presented the method of quantitative content
analysis of Facebook member and fan pages. Neuendorf
defined content analysis as “a summarizing, quantitative analysis of messages
that relies on the scientific method, and is not limited as to the types of
variables that may be measured or the context in which the messages are created
or presented” (McCorkindale, 2010). The analysis focused on information that
provided in the page. For example, the usage of photos and videos, and
discussion boards. A positive outcome of this was it classified the level of engagement and identified the
feedback from the page generated. In addition, to identify if is a discussion
of community relations or social responsibility in the group. The research
studied on Facebook page in contrast to the author research project is on Facebook
closed group. By studying the closed group instead of public, the result will
be more focus and specify on the engagement of the member with the association
itself. This method has a number of limitations where it was only study the
surface information from the page.
A better systematic study would be more in-depth on studying the
conversations or comments by individual in regards to Ramble’s research study
on discursive and discourse analysis. He mentioned “it can be expected that student textual
messages and discursive types are reflective of their experiences with social
practices of their learning contexts.” (Ramble, 2010). This approach is
effective where the discursive forms and discourses
in Facebook post allow us to understand each individual’s perceptual, which
clarify the knowledge to an effective members engagement with the group. Along
with this, in Ramble’s study presented a framework involved five text genres discursive types that developed from Facebook textual postings. It provides a text analysis model for the author (Rambe, 2010).
These sources are useful and the
information are moderate reliable because they are both online journal as well
as one of the researcher has the level of professor and they have carried the
analysis earlier. The sources are objective. These sources are helpful and provide a different perspective and method on analysing the Facebook page when the author does her research project. These methods can be use for her research report
References:
(McCorkindale, 2010)
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Level 6 1.Proposal Feedback. 2.Ethical Research UH . 3.IRE. 4.Facebook Page. 5.Lit review 1. 6.Lit review 2. 7.Lit review 3. 8.Lit review 4. 9.Guidelines. 10.WeakTies. Topics 2013 1.Brainstorming. 2.Ads Concept. 3.Analysis 1 . 4.Sign in relation . 5.Sign of human . 6.intertextuality . 7.YES broadband. 8.logo parodies. 9.Language-Digi tvc. 10.casestudy-AOD. 11.YES more. 12.Consultation. 13.Lat style. 14.Telco Ad. 15.PhotoHunt. Topics 2012 1.Definition. 2.T and R . 3.Semiotic. 4.Intertextuality. 5.Mcluhan's theory. 6. GangNam Style. 7. Mea-Art. 8. TingTingCandy. 9. What's real?. 10.StepUprevolution. Classmates June. Leon. Jez. Joshua. Kelvin. Han. Kyle. Kristy. ChiCheng. Steven. EvonYap. AngelaOng. CarmenLee. CharisaOng. EsteeNg. Bernadusgerry. JeremyPun. MelissaKoh. ShireenPeh. SueMin. GiinYaw. WilsonFoo. |